Everyone wants a plant-based drink that tastes delicious, goes perfectly with hot drinks and is kind to the environment. It’s a tough nut to crack, but we’ve got it figured out. And who would have guessed that the humble potato was the answer?

Potatoes don’t need much to grow at all, making them a super-sustainable crop compared to others like soybeans, almonds, oats or dairy. Fun, right?

The genius choise

land efficient

Land suitable for food cultivation is limited around the world. So, it’s important to use it efficiently, e.g. to get as much food per square meter as possible. Growing potatoes is actually twice as efficient as growing oats in terms of land use.
Source: Lars Elofson (agronomist and founder of Swedish Potatoes)

67%

lower climate footprint

If you compare dairy milk to a potato-based alternative, the climate footprint of the potato drink is significantly lower. In fact, switching to a potato-based alternative reduces the climate impact by about 67%.

Source: Carbon Cloud AB

96%

less water

Compared to almonds, potatoes need a lot less water to grow. In fact, 96% less water. Using more water-efficient produce like potatoes helps conserve water to prevent shortages and droughts.

Source: Water Footprint Network

Climate footprint per product

Original
0.38kg CO2e/kg

DUG Original is your new everyday hero fit for every occasion.

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Barista
0.38 kg CO2e/kg

The perfect choice for all the pro (and non-pro) baristas.

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Unsweetened
0.39kg CO2e/kg

A great tasting plant-based drink but with less sweetness.

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